On April 9, the Korean Business Research Institute revealed the brand reputation rankings for boy groups for the month of April this year. From BTS to
On April 9, the Korean Business Research Institute revealed the brand reputation rankings for boy groups for the month of April this year. From BTS to BIGBANG, read to know the full list of the most popular boy groups for April 2022!
BTS is the No. 1 Most Popular Boy Group in April 2022
Remaining undeterred from their spot, Grammy-nominated boy group BTS has once again landed at the top of this month’s brand reputation rankings.
For the month of April, the Korean Business Research Institute revealed that the “Butter” hitmakers had accumulated a total brand reputation index of 13,032,735. They also gained a participation index of 1,436,240, a media index of 3,721,841, a communication index of 3,694,063, and a community index of 4,180,591.
(Photo : Twitter: @bts_bighit)
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BTS’ brand reputation index saw an increase of 11.35 this month, as percent compared to their index of 11,704,137 back in February.
When it comes to BTS’ related terms, the group’s highest-ranking are “selected,” “influential,” and “misfire,” while their highest-ranking phrases for keyword analysis include “Time magazine,” “cover model,” and “Grammy Award.”
In terms of the seven-member boy group’s positive-negative ratio, BTS has a positive ratio analyzed to be 85.46 percent.
BIGBANG and SEVENTEEN are in the Top 3 Most Popular Boy Groups in April 2022
Following behind BTS and rising up to second place for this month’s brand reputation index is legendary K-Pop group, BIGBANG!
(Photo : News1)
This month, the second-generation boy group had accumulated a brand reputation index of 7,655,526 with a participation index of 1,140,868. They earned a media index of 2,983,700, a communication index of 1,624,483, and a community index of 1,906,475.
Compared to BIGBANG’s brand reputation index of 808,286 back in March, they saw an increase of a whopping 847.13 percent for this month.
Maintaining their spot at third place for April’s brand reputation rankings is “Rock With You” performers, SEVENTEEN!
(Photo : Facebook: SEVENTEEN)
According to the Korean Business Research Institute, SEVENTEEN has a total brand reputation index of 3,264,715 for this month, with a participation index of 384,970, a media index of 1,242,890, a communication index of 657,406, and a community index of 979,449 .
This month, SEVENTEEN’s brand reputation index fell by 4.22 percent compared to their index of 3,408,409 in March.
Top 30 Most Popular Boy Groups for April 2022:
6. Stray Kids
8. Super Junior
9. THE BOYZ
10. MONSTA X
14. Wanna One
30. Block B
Meanwhile, the brand reputation rankings is based on the total brand reputation index of boy groups through the analysis each of their consumer participation, media coverage, communication, and community indexes from the big data gathered from March 9 to April 9.
The big data gathered for April 2022 is 68,556,547, which is an increase of 21.05 percent from the big data of 56,633,381 accumulated back in March.